Name
*
First Name
Last Name
Email
*
Phone
(###)
###
####
How did you hear of us?
Instagram
Twitter
TikTok
Referral
What are the core mission and values of your company?
*
Can you describe your company's history and how it came into existence?
Who is your target audience or ideal customer?
What words or emotions do you want people to associate with your brand?
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Trustworthy
Innovative
Reliable
Friendly
Sophisticated
Fun
Professional
Creative
Eco-friendly
Cutting-edge
How would you describe your brand's personality?
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Authoritative
Playful
Serious
Adventurous
Caring
Edgy
Traditional
Optimistic
Bold
Quirky
Who are your main competitors, and what sets your brand apart from them?
Are there any industry trends or market changes affecting your brand?
What demographic(s) does your product/service cater to?
What are the pain points or needs of your target audience?
Can you describe your ideal customer in detail?
What is the primary message you want to convey through your brand?
How do you want your audience to perceive your brand's message?
What tone and language best represent your brand's voice?
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Formal and Professional
Conversational and Friendly
Authoritative and Direct
Playful and Witty
Informative and Educational
Inspirational and Motivational
Casual and Relatable
Empathetic and Supportive
Technical and Specific
Sophisticated and Refined
Do you have any existing brand elements (logos, imagery, etc.) that need to be incorporated?
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Are there specific design styles or aesthetics that resonate with your brand?
Would you like us to develop brand elements (such as logos, color palettes, typography, etc.) from scratch to establish a distinctive visual identity for your brand?
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Yes
No
What values or messages do you want your logo to convey?
Are there any specific symbols, icons, or imagery you envision in your logo?
Do you prefer a wordmark, lettermark, emblem, or abstract logo?
Are there any specific colors or shades that you associate with your brand?
What emotions or feelings do you want the chosen colors to evoke?
Are there any color preferences to avoid?
Do you have any preferences regarding typography or font styles?
Should the typography reflect a formal, casual, modern, or traditional feel?
Are there any specific fonts or font families you prefer?
Are there any particular images or visual elements that should be incorporated into the brand design?
What style of imagery resonates with your brand (illustrative, photography, abstract, etc.)?
Should the visual elements convey a specific message or theme?
How do you plan to use the visual elements across various mediums (print, web, merchandise, etc.)?
Do you have any specifications regarding the scalability or adaptability of the design?
Are there any specific guidelines or restrictions for the use of visual elements?
Are there any visual elements from competitors that you find appealing or wish to avoid?
What do you think sets successful brands' visual identities apart in your industry?
How would you describe the overall mood or style you want the visual identity to portray?
Are there any themes or aesthetics that align with your brand's values and personality?
What marketing channels do you currently utilize?
Social Media (Specify: Facebook, Instagram, Twitter, LinkedIn, etc.)
Email Marketing
Google Ads
Content Marketing/ Blogging
Print Advertising
Influencer Marketing
Video Marketing (YouTube, TikTok)
Podcast Advertising
Affiliate Marketing
Event Sponsorship
How do you communicate with your audience, and what platforms do you use?
Social Media (Specify: Facebook, Instagram, Twitter, LinkedIn, etc.)
Email Newsletters
Website Blog/Content
Live Chat Support
Forums/Community Platforms
Telephone/Hotline
In-person Events/ Workshops
Webinars/Online Courses
SMS/Text Messaging
App Notifications
How do you want customers to feel when interacting with your brand?
Empowered
Valued
Inspired
Connected
Delighted
Confident
Engaged
Respected
Excited
Satisfied
What kind of experience do you aim to provide at different touchpoints (website, customer service, products)?
Seamless and User- Friendly
Personalized and Tailored
Consistent and Reliable
Responsive and Accessible
Innovative and Cutting-edge
Supportive and Helpful
Efficient and Time- saving
Engaging and Interactive
Trustworthy and Secure
Memorable and Unique
Any other information you feel will be useful can be added here.